I designed and developed this website for my client, Focal Scents, to bring the elegance of Arabian fragrance traditions into a modern e-commerce experience. From the moment visitors land on the homepage, they encounter refined imagery and a selection of rich, heritage-inspired scents such as Oud Sultan Essence, Amber Oud Touch, and the on-the-go Desert Drift Car Diffuser. My aim was to evoke a sense of timelessness and luxury, offering users an immersive introduction to the brand’s deep-rooted sensorial legacy.muskking.co.uk
To enhance engagement and usability, I implemented intuitive navigation through categories like Arabic Perfumes, Oud, and Car Diffusers, guiding users seamlessly through the collection. Featured products spotlight key offerings with clear pricing (£25–£45), while a clean layout and “Wishlist” and “Cart” functionality streamline the shopping journey. I also made sure contact information—including phone and email—is easily accessible, reinforcing Focal Scents’ commitment to personalized service and customer trust.muskking.co.uk
